by Berty Tonta | Mar 8, 2025 | CRM, Sales Force Automation
Thinking about getting a CRM? Great! But hereโs a paradoxโthe best way to start isnโt by choosing a CRM. Itโs tempting to jump straight into comparing features, pricing, and vendor promises. But letโs be realโa CRM isnโt a magic fix. The key to success? Laying the...
by Berty Tonta | Jan 7, 2025 | Conversion Rate Optimisation, CRM, Sales Force Automation
Generating leads is just the beginning of the sales journey. The real challenge lies in turning those leads into paying customers. This is where the magic happens when Conversion Rate Optimisation (CRO) meets Customer Relationship Management (CRM). Think of CRO and...
by Berty Tonta | Dec 15, 2024 | Conversion Rate Optimisation, Digital Marketing, Landing Pages
Introduction Forms are the backbone of your websiteโhelping you collect leads, drive sales, and grow your business. But are they working as hard as they could, or are they just sitting there, hoping for the best? If your forms are just basic โContact Usโ forms, you...
by Berty Tonta | Sep 22, 2024 | CRM, Sales Force Automation
Introduction So, youโve got leads coming in โ potential customers who are curious about what you offer. Great start! But hereโs the thing: just because theyโre interested doesnโt mean theyโre ready to commit. The journey from โHey, Iโm kinda interestedโ to โYes, Iโm...
by Berty Tonta | Sep 15, 2024 | Conversion Rate Optimisation, Digital Marketing, Landing Pages
Introduction: Weโve all heard the saying, โFirst impressions matter.โ Well, for your landing page, those first few seconds are everything. The headline is the first thing visitors seeโlike a digital handshake. If your headline doesnโt connect right away, theyโre gone....
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