by Berty Tonta | Mar 1, 2022 | Conversion Rate Optimisation, Digital Marketing, Website development
In my last article, I shared how (some ten years back) my puzzled boss asked me why we were not getting that much increase in sales, while the website traffic had increased significantly. That was an eye opening moment that totally changed how I looked at marketing...
by Berty Tonta | Feb 24, 2022 | Conversion Rate Optimisation, Digital Marketing, Website development
The marketing landscape in which we evolve has radically changed compared to how things were some 20 years back when I started (I stopped counting after 20). Nothing new here. Gone are the days where designing a beautiful brochure, a slick website or a great...
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